CMO SummitLeaderex
CMO Summit

DIGITAL MARKETING

DIGITAL MARKETING

10:30 - 11:00
10:30 - 11:00
The future of the CMO
11:00 - 11:15
11:00 - 11:15
Digital marketing trends that matter (and those that are delusional)
11:15 - 11:30
11:15 - 11:30
5 elements of an effective digital marketing strategy
11:30 - 11:45
11:30 - 11:45
Under the influence: The power of the niche in a post Cambridge Analytica world
11:45 - 12:00
11:45 - 12:00
Elevating your marketing maturity to drive business results and growth
12:00 - 12:15
12:00 - 12:15
Protecting your brand and reputation in a connected, always-on world
12:15 - 12:30
12:15 - 12:30
How to build a great digital marketing team: Hiring, retention, roles & skills
13:15 - 13:30
13:15 - 13:30
Understanding the intersection of data, creativity & technology
13:30 - 13:45
13:30 - 13:45
6 emerging marketing technologies that are changing the game for CMOs
13:45 - 14:00
13:45 - 14:00
A blueprint for building your marketing technology stack
14:00 - 14:15
14:00 - 14:15
Own your MarTech, control your data
14:15 - 14:30
14:15 - 14:30
Navigating the local and global Adtech landscape
14:30 - 14:45
14:30 - 14:45
Programmatic advertising: Delivering the right message to the right person at the right time
14:45 - 15:00
14:45 - 15:00
Decentralised marketing: How a localised marketing strategy can deliver authentic brand engagements and real ROI
15:30 - 15:45
15:30 - 15:45
CMO budgets: Are you allocating your money to the right channels?
15:45 - 16:00
15:45 - 16:00
What effective B2B advertising actually looks like
16:00 - 16:15
16:00 - 16:15
3 brands that are getting social media right in South Africa
16:15 - 16:30
16:15 - 16:30
The state of influencer marketing
16:30 - 16:45
16:30 - 16:45
What is the story with Stories?
17:00 - 17:15
17:00 - 17:15
Marketing in Virtual Reality is about inviting consumers into your brand story
17:15 - 17:30
17:15 - 17:30
4 best practices for making mobile marketing work for your brand

SANDTON CONVENTION CENTRE

3 SEPTEMBER 2019

DOORS OPEN AT 10H00 AND CLOSE AT 20H00

SANDTON CONVENTION CENTRE

3 SEPTEMBER 2019

10H00-20H00

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